• Work
  • Résumé
  • Bio
  • References
  • Contact

Erich Hartmann CD/CW/OCD

  • Work
  • Résumé
  • Bio
  • References
  • Contact

TV

Selsun Blue

Dandruff sucks. And Dan Driff sucks. They are one and the same.

Selsun Blue
Green Mountain Coffee

Taking a great, little coffee brand from regional player…all the way to the national stage.

Green Mountain Coffee
Florida’s Natural

A 360º re-brand + major new product launch for an iconic American OJ brand

Florida’s Natural
Speed Stick

An in-your-face campaign built from a powerful insight.

Speed Stick
Schizophrenia PSA

“Give people a glimpse into what it’s like to have schizophrenia…and suffer from akathisia”

Schizophrenia PSA
TV for the Blind

This is what happens when creative, strategy and media get together to solve a truly unique problem.

TV for the Blind
GTE

In a category where the competition is mind-bogglingly confusing, it makes sense to simply be simple.

GTE
Ruth’s Chris

A 360º re-launch of America’s favorite steak house.

Ruth’s Chris
Pace Picante

A national new product launch from an iconic American brand. Nom nom.

Pace Picante
Trident

It’s the simple, human insights that usually translate into great campaigns.

Trident